Our aim is to make people healthier and improve their lives.

Health literacy is a determinant of health, and scientific texts are difficult for the majority to understand. Good design helps people make better decisions.

Designers can produce science-based materials with bite-size information, fitting graphics and engaging images, to help patients, the general public and also healthcare professionals to be more informed and empowered.

Hi! I’m Marina, the founder and creative behind Pontia.

I grew up in a home with two researchers, where complex scientific texts and medical jargon were simply part of everyday life. I believed I was choosing a completely different path when I pursued an artistic career, driven by my passion for creating playful and thought-provoking things with my hands. As the saying goes, “the shoemaker’s son always goes barefoot.”

But while studying graphic design at IED Madrid, I began to see that science and design aren’t so far apart after all. Both seek to make the world better. Design, in its own way, can clarify complexity and guide people through intricate systems.

That’s where the two worlds converged, and the idea for Pontia was born: Design in service of healthcare, dedicated to improving people’s health in a unique way.

What does working with Pontia look like?

We’ll guide you in choosing the most appropriate solution to convey your message.

We always do our best to put the ultimate goal in focus and won’t get distracted by design trends or complicated solutions.

Working with Pontia means that you will receive something that works for you and makes us proud, whether it is a big project or just a small piece of design.